IBEW

+ Storyboard
+ Style Frame Design
+ Billboard Design

Project Owner: John McNeil Studio
Creative Director: Kim Le Liboux
Copy: Greg Yang
Motion graphics: Monica Rodriguez

The International Brotherhood of Electrical Workers (IBEW) is a labor union representing nearly 750,000 workers and retirees in the electrical industry. In 2018, the Nevada chapter launched a campaign to warn voters about the risks of energy deregulation. The effort contributed to the defeat of the 'Question 3' ballot measure, which was rejected by 67.05% of voters.